Consumer Data Platform:
The new generation, 100% retail

CustoCentrix allows you to identify and get to know all of your customers and gives your relationship marketing a good boost.

Discover how CustoCentrix can help promote your company’s growth.

Why CustoCentrix?

Gathering mountains of data on purchasing behaviour, the results of your marketing efforts and the interactions on your digital channels without identifying every single consumer. What’s in it for you?

To pinpoint the essence, you need an efficient reference tool that is constantly kept up to date!

Discover what our clients love the most.

The key features of CustoCentrix

1

Data collection

The data is collected with the explicit consent of each consumer.

2

Updating

The identification and contact details are managed jointly.

3

Uploading Validation Transformation

The collected data is extracted, merged and enriched.

4

Activation Managmeent

Management, loyalty, geomarketing and segmentation to support your relationship marketing

This is what our clients love the most

High-quality data

Constantly updated high-quality data. Say goodbye to duplicates.

GDPR compliance

We guarantee compliance with the General Data Protection Regulation at all times.

Seamless check-out

Our data collection system is perfectly integrated into your check-out process.

User-friendly terminals

We provide you with in-store data collection terminals.

A breath of fresh air for cashiers

A record number of cashiers have successfully and happily adopted the system.

100 % retail

Dedicated retail analysis tools (RFM segmentation, definition of the geographical scope, calculation of the consumer lifetime value, etc.).

Openness and integration

Great compatibility with checkout systems, existing CRM solutions and marketing automation systems.

Customer journey

Detect and tap into the key stages in the journey of each individual customer.

Controlled budget

CustoCentrix allows us to record, link and use all of our customers’ individual details as efficiently as the main e-commerce players in the digital sector, entirely in line with the regulations.

« CustoCentrix allows us to record, link and use all of our customers’ individual details as efficiently as the main e-commerce players in the digital sector, entirely in line with the regulations.  »

Cédric Haleng, Marketing Director, Jouet Broze

Do you have a project? Let’s talk about it!

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